Business of Healthcare - Online Course

This lesson will illustrate how leaders must advocate for patient care by influencing stakeholders to achieve organizational excellence and engage in behaviors for the transformation of patient care delivery. Development of business plans, business strategies, and management and evaluation of projects will be discussed.

Course Objectives

• Discuss the rational for creating a business plan when developing new programs and managing projects.
• Recognize the essential elements of a traditional business plan.
• Relate the term SWOT Analysis to the entrepreneurial/business planning process.
• Relate the importance of gathering best-practice and best-evidence to support the business planning process.
• Identify strategies to measure outcomes and maintain quality of new programs and projects.
• Discuss the rational for creating a business plan when developing new programs and managing projects.
• Recognize the essential elements of a traditional business plan.
• Relate the term SWOT Analysis to the entrepreneurial/business planning process.
• Relate the importance of gathering best-practice and best-evidence to support the business planning process.
• Identify strategies to measure outcomes and maintain quality of new programs and projects.
• Discuss the new business of health care.
• Examine seven mechanisms to enable advocacy and influence.
• Discuss two ways to lead and sustain change in health care.